Thailand is adopting digital technologies in a rapid pace. Thai consumers are spending more and more time online, so the digital advertising spending in Thailand has been increasing over the past years.
Thailand is adopting digital technologies in a rapid pace. Thai consumers are spending more and more time online, so the digital advertising spending in Thailand has been increasing over the past years.
The need for industry data on digital advertising spending will become larger with the rise of the digital space. TNS is cooperating with Digital Advertising Association (Thailand) or DAAT, as the research partner, to conduct study and report that representing ongoing Digital Advertising Spend in Thailand. DAAT provides this data on a bi-yearly basis.
This report presents the data of first half year 2015 and the forecast of second half year 2015.
This report presents the data of 2014 and the forecast of 2015.
Explore this if you want to
- Access to the up-to-date actual data for digital advertising spend and the future forecasting data by the industry association.
- Better understand the current digital marketing landscape in Thailand
- Identify the future trend of the digital agencies works
About DAAT
The Digital Advertising Association of Thailand (DAAT) was founded in 2012 with the objective to benefit the industry, companies and consumers under the same direction. With collective support, advertisers should elevate the industry at the highest levels in the future.