Chief Client Officer

Karin is currently the Africa Mediterranean Middle East (AMME) Chief Client Officer.

She works with a team of experts in key fields such as qualitative, innovation, brand and communication, digital, retail and shopper as well as political and social research. She works with key multinational and regional giants to facilitate their insights requirements across the region.

Karin has been in the Research and Insights business for over 20 years. She has consulted to a range of large multinational and local clients covering FMCG, Financial, technology as well as NGOs, and government. Karin graduated from the University of the Witwatersrand with a Bachelor of Commerce majoring in marketing and finance.

Her passion is uncovering true consumer insight to help clients grow. More recently she has been focussed on helping multinationals unlock the potential across Africa, in particular with a focus on mobile technology.