Directory

We understand that technology companies must be proactive and nimble to capitalize on new opportunities and secure competitive advantage. Helping them achieve this in a timely fashion is critical as yesterday’s great idea is, so often, tomorrow’s hygiene factor.

We deliver effective recommendations that are easily understood, practical and help drive change. We help clients to optimise their innovation process and product offer, get the most from their channels (retail, web), deliver best-in-class service to existing customers across every touchpoint, and maximise the impact of their brand and communications investments

TNS BusinesScores is a suite of modeled, tactical data elements derived from TNS BusinessWave. These elements include propensity scores for spending, buying behavior and attitudes toward many communications-related services. TNS BusinesScores are appended to all businesses included in the Dun & Bradstreet universe of business locations.

How they're measured? Winners of the TNS Choice Award are determined by drawing upon TNS’s multi-client research programs. These large-scale market intelligence programs evaluate the competitive momentum of individual financial services firms. The research identifies what is driving marketplace momentum through an assessment of each firm’s customer experience, brand health, and marketing effectiveness.

TNS HomeScores is a suite of modeled household level estimates of subscription, spend and usage derived from data elements collected via the TNS ReQuest Quarterly Survey. Specific modeled elements cover a wide range of industry topics including: spending by product (wireline, wireless, service combinations), incidence of products, bundling and incidence of emerging products (e.g., mobile broadband, over-the-top (OTT) video, connected devices).

In the consumer market, the TNS ReQuest Quarterly Survey tracks household penetration of voice, internet and video services as well as a defined set of behaviors regarding the usage of those services. TNS HomeScores is a suite of modeled household level estimates of subscription, spend and usage derived from data elements collected via the TNS ReQuest Quarterly Survey.

TNS BusinessWave is the commercial market quarterly survey focusing on communication services. The highly sophisticated interview process employed is designed to gather information from the appropriate individual responsible for these services within the firm. TNS BusinesScores is a suite of modeled, tactical data elements derived from TNS BusinessWave. These elements include propensity scores for spending, buying behavior and attitudes toward leading communications-related services.

Within the travel and transport sectors, we provide a wide range of services and solutions for:

• Customer satisfaction
• Customer profiling studies
• Origin and destination surveys
• Modal choice studies

Within the leisure and tourism sectors, our clients can expect solutions and insights derived from:

• Surveys of visitors to destinations and attractions
• Evaluation of marketing and policy initiatives
• Economic assessment of major events – sports, entertainment, conferences etc
• Monitoring the levels of participation in certain leisure activities
• Assessing the levels of current and potential demand for destinations in particular markets or within specific market segments

A strong corporate reputation is essential to protect and grow a business. It attracts customers, employees, investors and business partners, and encourages support from influencers and other key stakeholders. By providing stakeholder-specific benchmarks, understanding expectations and identifying reputation drivers, TRI*M Corporate Reputation enables companies to overcome reputation risks, leverage key strengths and define effective corporate behaviour and communication strategies for each audience. It has an unmatched ability to link results to published opinion on- and offline.